Go Meet Cory.
Driving is about more than getting to where you’re going. It’s an expression of freedom and independence. For injured veterans, regaining the ability is a huge step in their recovery. So we created DrivenToDrive, a program designed to help our heroes get back behind the wheel. But even great ideas need an ignition. We found ours on a November day in Gilbert, Arizona.
Before you launch a social philanthropy program you have to educate yourself. Immerse yourself. You have to partner with an amazing organization, follow them up an icy mountain and experience a miracle.
Frame it up, push the button, let the story tell itself.
Time to launch.
Thousands of submissions. Dozens of Skypes. How do you pick just one deserving veteran? With great care, a heavy heart, and a surprise.